Noah Albers / for Conversica

You’re looking for a content marketing manager?It’s very nice to meet you.

I’m applying for the Content Marketing Manager role at Conversica, so I rebuilt this page to show the work instead of describing it.
In one year at Advanced Collection Bureau I rebuilt their entire web presence and rocketed their revenue using content marketing.

I would genuinely be thrilled to join your team, but let me show you why I think I’d be a good fit.
For most of this, and for the sake of your time, I will be using my current company I’m with as an example.
To learn more you’ll just have to interview me. :)

Monthly Organic Users Feb 2025 – Jun 2026

Hover or tap each point to see the milestone.

100×

From ~100 to 9–11k monthly users

Organic monthly users, in a single year.

~3%

Branded search share

Down from ~100%. Almost all traffic is now net-new demand, not people typing the company name.

$1.27M

New annual receivables placed

Highest-recovery sector. One year of compounding work.

Noah Albers

One-person marketing department

I’m the whole department, writer, builder, and shipper.

I write the content, build the site, and ship the software that captures the result. At ACB there was no team to hand things off to, the editorial calendar, the tools, the pages, the form, and the CRM behind it are all mine, end to end.

Your posting asks for a strong writer and storyteller who can independently turn ideas into polished assets and manage a website. That’s not a stretch for me, it’s a precise description of the job I’ve already been doing for a year.

The Build, In Sequence

Five systems, built in the order that turns words into revenue.

The order is the strategy: content earns the traffic, tools and pages hold it, the form converts it, and the CRM routes it to revenue.

A daily content engine, researched, not guessed.

A blog post every business day, pre-scheduled and built around one targeted search query drawn from deep ICP research, then auto-shared to Instagram, Facebook, and LinkedIn.

Editorial calendar Search-intent research Daily cadence IG · FB · LinkedIn

15 free tools that earn the visit.

A library of 15 calculators and document generators built for the exact customer profile, lease creators, security-deposit interest, rental ROI, cap rate, eviction templates. High interaction, long time-on-page, real authority signal.

15 interactive tools ICP-targeted Dwell time & authority Lead capture

Location pages at national scale, safely.

A page for every state we operate in, then automated-but-carefully-constructed county pages with matching imagery for thousands of counties, launched in segmented batches to avoid programmatic-SEO penalties.

State + county coverage Automated page & image generation Segmented bulk launch Penalty-aware rollout

A lead form built on consumer psychology.

A guided, multi-step intake that sells while it collects, walking each prospect through one question at a time and reassuring them along the way. It captures and passes through abandoned leads, too.

Conversion psychology Guided multi-step Abandoned-lead capture ~25 fields

A custom CRM that closes the loop to revenue.

A backend I built that auto-scores and ranks every lead, assigns it to the right rep, tracks the full cycle, and syncs to our third-party CRM. The funnel doesn’t end at a form, it ends at a closed account.

Auto lead scoring Full-cycle tracking Rep assignment & referral Third-party CRM sync

From a page nobody found to a national search presence.

The old ACB website, a generic blue template homepage — Template homepage, ~100 mostly branded visits / month.

After

Today the same site is a high-converting marketing asset, a researched content library, a nationwide state-and-county footprint, and a conversion-built intake feeding a CRM. It earns demand instead of waiting for it.

See the live site →

9–11k

Monthly users

~3%

Branded share

$85M+

Recovered, on display

The Software Under The Marketing

I don’t hand sales a spreadsheet.
I hand them a system.

This is the difference between a marketer who can describe a funnel and one who builds the whole thing, from the first search query to the scored, routed, closeable lead.

The lead inbox in the custom CRM, scored, tiered, filterable leads — Lead inbox, every lead auto-scored, tiered, and routed the moment it lands.

The lead detail view, qualification scoring, SLA tracking, and activity timeline — Lead detail, transparent scoring rules, SLA tracking, and a full activity timeline.

Built For Your Stack

I noticed your site runs on Webflow.

That happens to be the platform I have the most experience with. I built and maintain ACB’s entire site in Webflow, and every scaled location and blog page runs on Webflow CMS.

So the website work this role covers, page updates, landing pages, and content publishing, is work I already do every week. There’s no ramp and no platform learning curve.

The Outcome, Shown Honestly

Traffic is the headline. Revenue is the point.

Pageviews don’t pay anyone. So here’s the chain from the work to the money, conservative, attributable, and the same math anyone can re-run.

$1.27M in new receivables placed, at our sector’s recovery and contingency rates, lands at roughly $137K of recurring annual revenue, from one year of marketing I built and ran solo.

New receivables placed $1,266,571.60

× sector recovery rate 27%

= recovered for clients $341,974

× contingency 40%

Recurring annual revenue ~$137K

Conservative, attributable, repeatable.

Your Posting, Line By Line

Everything this role asks for, I’ve already shipped.

Content creation & storytelling

A daily, research-driven editorial calendar plus a 15-piece interactive resource library.

Website & digital presence

A full site rebuild, ongoing publishing, and a nationwide state/county program, all on Webflow.

Marketing campaigns & brand execution

Multi-channel IG / FB / LinkedIn distribution, coordinated rollouts, and consistent branding.

Customer & industry marketing

Authority content tied to real outcomes, $1.27M placed, 100× traffic growth.

Cross-functional collaboration

A CRM I built for sales, scoring, assignment, referral, and full-cycle tracking.

And, notably, independent, fast-paced execution

All of it built solo. The exact IC ownership their remote, high-trust environment is built around.

I built this just to apply.
Imagine what I would build for Conversica.

One page, written, designed, and coded to do the job the role describes, turn ideas into polished assets that move real numbers. The live version is running in production right now.

Email me Connect on LinkedIn Download résumé

Noah Albers · albersnoah@gmail.com · (407) 436-4284 · albersnoah.com · linkedin.com/in/noahalbers